Home / Capabilities / Presence Plans

Delivered as a comprehensive document, a Presence Plan is either a full strategic marketing communications blueprint customized to support your business goals, or a mini-game plan outlining a strategy and path towards success for a specific marketing tactic such as social media or SEO.

After executing a Presence Assessment, we assess your current marketing and sales workflows, research your competitors, and present specific go-forward strategies and tactics that include budget estimates.

This plan can then be implemented by your staff, another marketing team, or by our team. Turnaround time depends on organizational size and needs.

Presence Plans are billed as a fixed, one-time cost, based on company size and plan needs. You will receive a physical document.

Presence Plan Areas

  • Strategic Marketing Blueprint

    Strategic Marketing Blueprint

    • Branding & Naming
    • Messaging
    • Audience/Buyer Persona Details
    • Communications & Advertising Strategy
    • Content Ideas, Types & Calendar

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  • Website


    • Design & Branding Suggestions
    • On-Page Search Engine Optimization (SEO) Opportunities & Technical Fixes
    • Suggestions for Content Pieces, Funnels & Landing Pages to Drive Leads
    • Blog Strategy

    Learn More »

  • Web Presence

    Web Presence

    • Search Engine Optimization (SEO): Content Planning, Competition, Keyword Opportunities, Influencers & Link Building
    • Social Media: Channels, Timing/Frequency, Hashtag Strategy & Influencers
    • Paid Search/Pay-Per-Click: Keyword Analysis, Cost Projects, Landing Page Strategy, Ad Review & Suggestions

    Learn More »